# Rolex Intro Slide

## Text over image
ROLEX
A Crown for Every Achievement
![crownLogo](https://d6yvfl55smr7u.cloudfront.net/assets/cc61bu35-1778330278053-removed-background.png)
![watchImage](https://d6yvfl55smr7u.cloudfront.net/assets/2vm9blam-1778330496813-generated-image.png)
Keanu Meeus & Aamen Abouadama
1MA-A Business English

## Table of Contents
![crownLogo](https://d6yvfl55smr7u.cloudfront.net/assets/cc61bu35-1778330278053-removed-background.png)
Content
| Number | Title |
| --- | --- |
| 01 | Work and motivation |
| 02 | Company history |
| 03 | Type of organization |
| 04 | Corporate structure |

## Work and Motivation
![crownLogo](https://d6yvfl55smr7u.cloudfront.net/assets/cc61bu35-1778330278053-removed-background.png)
01
Work & Motivation
| Number | Point |
| --- | --- |
| 1 | **Foundation Ownership:** Prioritises long-term stability over profit. |
| 2 | **Premium Benefits:** Best-in-class health, pension, and daycare. |
| 3 | **Craft Mastery:** Apprenticeships foster high technical achievement. |
| 4 | **Herzberg Applied:** High-end hygiene factors plus motivators. |
| 5 | **“Perpetual” Mission:** Meaningful work via global charitable impact. |
| 6 | **Elite Facilities:** Ergonomic, state-of-the-art workshops drive excellence. |
| 7 | **Internal Growth:** Career advancement through mentorship and promotion. |
![ref1Image](https://d6yvfl55smr7u.cloudfront.net/assets/i04ugoov-1778331896996-generated-image.png)
James Bond — 007
Submariner
![ref2Image](https://d6yvfl55smr7u.cloudfront.net/assets/on24etmq-1778333032027-processed.png)
Tony Soprano — The Sopranos
Day-Date
![ref3Image](https://d6yvfl55smr7u.cloudfront.net/assets/u2sdcn7n-1778332413440-generated-image.png)
Patrick Bateman — American Psycho
Day-Date

## Company History
![tonyImage](https://d6yvfl55smr7u.cloudfront.net/assets/on24etmq-1778333032027-processed.png)
![crownLogo](https://d6yvfl55smr7u.cloudfront.net/assets/cc61bu35-1778330278053-removed-background.png)
02
Company History
A Legacy of Precision
| Year | Title | Description | Image |
| --- | --- | --- | --- |
| 1905 | The Beginning | Wilsdorf & Davis founded in London | ![image](https://d6yvfl55smr7u.cloudfront.net/assets/xk5aoovc-1778333972813-generated-image.png) |
| 1908 | The Trademark | The Rolex name is born | ![image](https://d6yvfl55smr7u.cloudfront.net/assets/nmyhbm23-1778333972334-generated-image.png) |
| 1910 | Precision Record | Swiss Certificate of Chronometric Precision | ![image](https://d6yvfl55smr7u.cloudfront.net/assets/3etxxzn1-1778333974970-generated-image.png) |
| 1919 | Relocation | Headquarters moved to Geneva | ![image](https://d6yvfl55smr7u.cloudfront.net/assets/8fclqyc5-1778333974712-generated-image.png) |
| 1953 | Into Exploration | The Submariner & beyond | ![image](https://d6yvfl55smr7u.cloudfront.net/assets/okfkc6wu-1778333984387-generated-image.png) |
| 1954–56 | Global Status | Day-Date & international prestige | ![image](https://d6yvfl55smr7u.cloudfront.net/assets/m8ao2azk-1778333985621-generated-image.png) |
| 1960 | Foundation | Hans Wilsdorf Foundation ownership | ![image](https://d6yvfl55smr7u.cloudfront.net/assets/wuuuwt1x-1778333987721-generated-image.png) |
| 2000s+ | Vertical Integration | Full in-house manufacturing expansion | ![image](https://d6yvfl55smr7u.cloudfront.net/assets/uhx4fh6w-1778333995410-generated-image.png) |

## Corporate Structure
![crownLogo](https://d6yvfl55smr7u.cloudfront.net/assets/cc61bu35-1778330278053-removed-background.png)
03
Type of Organisation
Legal Structure
| Period | Label | Type | Detail 1 | Detail 2 | Detail 3 | Verdict |
| --- | --- | --- | --- | --- | --- | --- |
| 1905 – 1915 | I | Partnership | **Unlimited personal liability** for both founders |  |  | High risk |
| 1915 – 1960 | II | Private Ltd | **Wilsdorf majority ownership** — limited personal risk |  |  | Protected but vulnerable |
| 1960 – Present | III | Foundation Ltd | Shares held in **perpetual trust** — cannot be sold |  |  | Untouchable |

## Rolex Hierarchy
![crownLogo](https://d6yvfl55smr7u.cloudfront.net/assets/cc61bu35-1778330278053-removed-background.png)
04
Corporate Structure
Organisational Hierarchy
Hans Wilsdorf Foundation
Sole Shareholder — Geneva
Jean-Frédéric Dufour
Chief Executive Officer
![ceoImage](https://d6yvfl55smr7u.cloudfront.net/assets/02lfr53p-1778337503832-generated-image.png)
Arnaud Boetsch
President of the Board
![chairImage](https://d6yvfl55smr7u.cloudfront.net/assets/re7fex6b-1778337519920-generated-image.png)
Grégoire Rossier
Dir. Manufacturing
![dir1Image](https://d6yvfl55smr7u.cloudfront.net/assets/uom1d8ak-1778337505388-generated-image.png)
Cécile Grange
Dir. Human Resources
![dir2Image](https://d6yvfl55smr7u.cloudfront.net/assets/qdq7te9v-1778337521391-generated-image.png)
Olivier Laesser
Dir. Finance
![dir3Image](https://d6yvfl55smr7u.cloudfront.net/assets/rmcs2wqx-1778337524599-generated-image.png)
Béatrice Ney
Dir. Communications
![dir4Image](https://d6yvfl55smr7u.cloudfront.net/assets/it8643be-1778337522451-generated-image.png)
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## The World Yours
![crownLogo](https://d6yvfl55smr7u.cloudfront.net/assets/cc61bu35-1778330278053-removed-background.png)
![heroImage](https://d6yvfl55smr7u.cloudfront.net/assets/oj3ryyej-1778338448149-generated-image.png)
Scarface, 1983
ROLEX
The world is yours.
Keanu Meeus & Aamen Abouadama
1MA-A Business English